_The soccer team is not only made up of its players but also by the technical team behind each play. Lenovo is now the new official sponsor providing technological support for each of those games.
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In this campaign, a trivia was also generated through a website, in which they introduced you to the technical team of “La selección que no ves” and in which all Lenovo customers participated for one of the 20 personalized and autographed shirts of the Peruvian soccer team.